Your business is doing well and you have begun to reap in a sizeable profit margin. But what next? Are you using your company’s current resources to its fullest? Ever considered email marketing?
Emails are a wonderful way to communicate and stay in touch with your customers. You can use it for much more than just order confirmations and customer grievance redressal. Immaterial of what new marketing trend surfaces and phases out, emails continue to be one of the most valuable channels. Email marketing is here to stay. It has and will remain a powerful strategy for business growth. In this article, we will run you through some free email tools available in the market that can take your business to the next level.
Top Free email marketing tools
A highly rated, popular email marketing tool, MailChimp gives you a host of automations with a large set of integration options. Find your audience, engage with customers, and build your brand with complete personalisation using the data available to you.You can use this tool for free if your requirement is below 2,000 subscribers and 12,000 emails per month.
Another easy-to-use email tool that is free of cost, Bulk Mailer accepts mailer lists in programs like Excel, Word, and Access that are prepared in ASCII text files. With no upper limit, it lets you enter as many email address as you need. It also allows you to send personalised HTML messages with attachments and images. Bulk Mailer has other features like mail merge, bounce manager, scheduler, custom opt-in forms and much more.
This email marketing service has been around since 2010. Though a little bit of technological knowledge is required, it’s simple design offers plenty of options. SendinBlue offers a free plan for 9,000 emails/month (300/day limit) to unlimited subscribers whereas, anything beyond that will require a paid subscription. The system also offers automated text messages that are available at nominal rates.
If sending bulk emails is something you are challenged with, then SendBlaster can definitely ease that out for you. Manage your mailing lists, campaigns and manage your emails from your desktop with SendBlaster’s cloud email tracking facility. You can opt to download the free version of their service or a pro version through a one-time payment.
Launched by California based SaaS developer Zoho, Zoho Campaigns is an email marketing tool with a template designing feature and integration across the Zoho suite of products. They offer an impressive free plan that includes premium features like A/B testing and reports for 12,000 emails/month for up to 2,000 subscribers.
Have you or your company tried out any of these tools? Or do you any recommendations? We would love to hear from you in the comments section below! Email marketing is a reliable way to speed up your business growth. For all things working capital, there is KredX’s bill discounting services. Click here to know more.
Until then, happy emailing!